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Strategic Management and Competitive Advantage: Concepts plus Pearson MyLab Management with Pearson eText, Global Edition
Jay B Barney
Pearson 2019-05-28.
ISBN 9781292266978
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Förlagets beskrivning
For courses in strategy and strategic Management. This package includes MyLab Management. Core strategic Management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Reach every student by pairing this text with Pearson MyLab Management MyLab is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Pearson MyLab Management should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information
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Strategic Management and Competitive Advantage: Concepts plus Pearson MyLab Management with Pearson eText, Global Edition
Bokrecensioner » Strategic Management and Competitive Advantage: Concepts plus Pearson MyLab Management with Pearson eText, Global Edition
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