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The Making of European Consumption: Facing the American Challenge (Palgrave Macmillan Transnational History Series)
Hardcover. Palgrave Macmillan 2015-01-23.
ISBN 9781137374035
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Förlagets beskrivning
American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements
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The Making of European Consumption: Facing the American Challenge
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