Förlagets beskrivning
The multinational corporate guide for thriving in the Asian marketplace
Led by China and India, the rise of emerging Asia is transforming the structure of the global economy. By 2025, if not sooner, China will almost certainly overtake the U.S. to become the world's largest economy. By then, India is likely to have overtaken Japan to become the world's third largest economy, after China and the U.S. Besides China and India, Asia also includes other fast-growing economies such as Indonesia, Malaysia, Philippines, Thailand, and Vietnam. Added together, by 2025, these developments are likely to make Asia's economy larger than those of the U.S. and Europe combined.
It is clear that, for every large company, leadership in Asia is rapidly becoming critical for leadership globally. This important resource brings together the latest ideas and in-depth case analyses from leading academics and practitioners to provide a comprehensive guide to succeeding in Asia.Explores how to develop a strategy to benefit from new patterns of 21st century tradeExplains how companies can fight and win against low-cost competition from Asian companiesShows how to transfer homegrown management practices to AsiaReveals how to safeguard the company's intellectual property in ChinaBrings to light how to leverage India as a platform to revitalize the company's innovation capabilities
A resource for competing in today's international market, this book offers executives and managers a guide for navigating the new global reality-that of Asia as the world's emerging center of gravity
Fler böcker av Anil K. Gupta
Liknande böcker
Recensioner
Den här boken har tyvärr inte några recensioner ännu. Om du redan läst boken, skriv en recension!
Recensera boken
Skriv en recension och dela dina åsikter med andra. Försök att fokusera på bokens innehåll. Läs våra instruktioner för mer information.
Global Strategies for Emerging Asia
Bokrecensioner » Global Strategies for Emerging Asia
|
|
 |
|
|
|
|
