Förlagets beskrivning
This is an updated and revised edition of the author's work on
international public relations and global reputation. Michael Morley has
counselled clients of some of the world's largest corporations. This book shows
how to achieve a global reputation, and why this makes a vital contribution to
the survival and success of the corporation. This updated and revised volume shows how to achieve a global reputation,
and why this makes a vital contribution to the survival and success of the
corporation.
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How to Manage Your Global Reputation
Bokrecensioner » How to Manage Your Global Reputation
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