Förlagets beskrivning
Crisis management is of increasing importance to organizations. With the rise of single-issue pressure groups along with the development of sophisticated and informed consumers and volatile voters, no organization in the public or private sector can afford to neglect preparation for dealing with the disasters that may befall it. This book aims to improve the relationship between the media and those subject to media scrutiny at a time of crisis or disaster by generating mutual understanding of their needs. Drawing on the experience of practitioners, it aims to disseminate good practice. Part I sets the context and raises some general issues on the theme of communicating at a time of crisis or disaster. Part II looks at the relationships between media and those who are trying to manage the crisis in public relations and public information terms. It contains a number of case studies-each contributed by an expert-that clearly explain how a variety of crises and disasters were managed. The final section includes chapters on the value of training and rehearsal
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Disasters and the Media: Managing Crisis Communications
Bokrecensioner » Disasters and the Media: Managing Crisis Communications (Macmillan Business)
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